Jason T Voiovich – Page 2 – Author, Speaker, Marketing Historian, Humanist, Journeyman, Dot Connector

Rehumanizing Marketing Segmentation vs. Stereotyping

Dollar General: The fourth horseman of your rural town’s apocalypse?

Jason T Voiovich

August 23, 2018

Marketing Education Rehumanizing Marketing

Estate planning lawyers get no R.E.S.P.E.C.T.

Jason T Voiovich

August 22, 2018

Agile Learning Audience Engagement Rehumanizing Marketing Segmentation vs. Stereotyping

The college value proposition just took a Google-sized punch to the gut

Jason T Voiovich

August 21, 2018

Marketing Education Marketing Ethics Rehumanizing Marketing

What happens when our metaphors fail?

Jason T Voiovich

August 20, 2018

Marketing Education Rehumanizing Marketing

Do patients care about medical device security?

Jason T Voiovich

August 17, 2018

Audience Empowerment Rehumanizing Marketing

Re-feline-izing marketing

Jason T Voiovich

August 16, 2018

Audience Empowerment Audience Engagement Marketing Ethics Rehumanizing Marketing

Amazon tricked my wife into signing up for Prime … and she’s piiiiiissed.

Jason T Voiovich

August 15, 2018

Information Management Rehumanizing Marketing

Sorry, Mr. Musk. Advertising speech is not free speech.

Jason T Voiovich

August 14, 2018

Agile Learning Audience Engagement Information Management Rehumanizing Marketing

Never underestimate the allure of free beer in your crisis management strategy.

Jason T Voiovich

August 13, 2018

Rehumanizing Marketing

Mattress Firm’s troubles aren’t Casper’s fault

Jason T Voiovich

August 10, 2018