Media Coverage

Sampling of media coverage and academic publications:

Digital products? You need a digital organizational culture
Frost & Sullivan’s 10th Anniversary New Product Innovation and Development Executive MindXchange

Digital Strategy, The IoT, And The Birth Of The Truly Integrated Marketing Plan
CMO Magazine

Mining Big Data for New Opportunities and Insight
Frost & Sullivan: Executive MindXchange

Internet Of Things: Retail’s Real-Time Transformer?
CMO Magazine

Hearing the Signal in the Noise: A Software-Based Content Analysis of Patterns in Responses by Experts and Students to a New Venture Investment Proposal
Journal of Education for Business

2020: A Brave New World of Three Trillion Connected Devices
Remote Magazine

The Magician’s Power: Using Brand Archetypes for New Market Identification
Society of Competitive Intelligence Professionals (SCIP) Annual Conference

Methods and Media For Studying Different Forms of Expertise: Implications For Entrepreneurship Research and Education.
Business Journal for Entrepreneurs

Developing Videotaped and Multimedia Business Cases for Entrepreneurial Education
United States Association for Small Business and Entrepreneurship (USASBE)

Challenges in Developing Effective Learning Processes and Materials in Entrepreneurship Education: Expert Entrepreneurs and Entrepreneurial Expertise
Business Journal for Entrepreneurs

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