Audience EmpowermentInformation ManagementLong Form Articles “Alexa, play some music” isn’t the only time Amazon is listening to you. Jason T VoiovichJanuary 7, 2019
Audience EmpowermentInformation ManagementLong Form ArticlesRehumanizing Consumerism Using Google Maps costs more than you think. Jason T VoiovichDecember 17, 2018
Long Form ArticlesRehumanizing Consumerism Losing our religion: How worshipping at the altar of data makes marketing worse. Jason T VoiovichMay 21, 2018
Privacy What Shoshana Zuboff and Mark Zuckerberg both get wrong about privacy, and how you can fix it. Jason T VoiovichJanuary 11, 2020
Uncategorized Long Tail. Fat Risk. Why You May Want to Rethink Your “Platform” Strategy. Right Now. Jason T VoiovichAugust 12, 2019
Marketing Education Innovations Diffuse, but People Adopt Behaviors: How to Use Misinterpretations of Diffusion of Innovations to Your Advantage. Jason T VoiovichJuly 29, 2019
Marketing Education Learn the true influencers for CRISPR using Brand24 (not Gartner) Jason T VoiovichJuly 26, 2019
Marketing Education Decoding the Future of Bitcoin Using Google Trends and Live Coindesk Data Jason T VoiovichJuly 25, 2019
Marketing Education Using Google Trends to Build Your Own Hype Cycle (Today’s Example: CRISPR) Jason T VoiovichJuly 24, 2019
Marketing Education Five Reasons You Should NOT Use ANY Gartner Hype Cycle Jason T VoiovichJuly 23, 2019
Marketing Education Unhyping the Hype Cycle: Five Secrets to Building an Attention Dashboard for Any Innovation Jason T VoiovichJuly 15, 2019